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  Multimedia assignment made for a Multimedia Computing and Applications course: it deals with the Braille display, sampling, the large-format poster, the uniquely decodable non-prefix code, and sabotaging LZW. Five exercices...

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  This report focuses on segmentation and targeting critera to determine a consumer decision process in relation to purchase a Ben & Jerry's ice cream. Ben & Jerry's own a large share of the ice cream market but their positioning is clearly identifiable....

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  This report focuses on the digital strategy of Kusmi Tea, a gourmet Russian-style packaged tea brand, headquartered in France. The positioning of Kusmi Tea is clearly identifiable. It was found that the likely core target customer is a young woman, between...

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  Essay dealing with "Number 8", a short story written by Jack Ritchie. The first part introduces the two main characters: a mysterious narrator who is driving a car, and a young hitch hiker he picked up on the road. The setting is disconcerting: they...

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