Hyatt and the expansion of its International Operations: is it worth entering the Indian market?

Docs en anglais | 24 pages | 30-09-2008 | Format : | Note : Non noté |

PRIX : 9.00€ |

Résumé

Hyatt and the expansion of its International Operations: is it worth entering the Indian market?

Extract:

Nowadays, we can consider that the managerial functions tend to be more complex on account of the addition of the "area" dimension to the more traditional products and services related to the core business. International managers make decisions about "going international" and about implementing this process across areas to seize the opportunities. This process motivates socio-cultural adaptations and a high emotional quotient (EQ versus IQ)...

Table of contents:

Introduction

1/ Short description of the company's activities and international scope

1. Global Hyatt, the American hotel corporation since 1957
2. International scope

2/ Analysis of Hyatt's management

1. Assessment of Hyatt's competences and know-how
2. SWOT analysis

3/ Global Market Planning: Strategy to enter the Indian market

1. External Audit
2. Internal Audit

Conclusion

References

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