Résumé
This Business Plan provides you with both:
- a complete template of what's worth mentioning in a Business Plan;
- a complete written example: the project presented there is opening a "committed restaurant" which is an innovative concept derived from the classic notion of "green restaurant".
Contents:
1. Executive summary
1.1. Mission statement
1.2. Keys to success
2. Business and management
2.1. Legal status
2.2. Company ownership and organizational structure
3. The market
3.1. Market overview
3.2. Competitive market strategy
3.3. Competitors
3.4. Strategic alliances/partnerships and marketing plan
4. Production strategy
4.1. Organic restaurant or committed restaurant?
4.2. Our products
4.3. Quality and control
4.4. Production capacity
5. Financing requirements
5.1. Founding of the firm
5.2. Start-up of the business
5.3. Financial plan
6. Key financial data and financial projections
6.1. Business start-up: several figures
6.2. Personnel cost
6.3. Sales forecast
6.4. Profit and loss statement